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15 years ago a young and dynamic Harvard university student Mark Zuckerberg and his roommates unveiled their creation TheFacebook.com that had an uncanny resemblance with Friendster and Myspace. Within a few months, the company, breaking the boundaries of Harvard halls reached Silicon Valley to spread its wings in other universities. Over these 15 years, their creation has […]

Whether you are running an established enterprise or a small business, it has become indispensable to create your social media presence. Cultivating a brand that resonates with your audience can help you convey your brand message, connect with customers and prospects on an emotional level, build brand authority and help you gain the trust of your […]

Over the last decade, Social Media has changed the way we lead our lives. From checking in to our favourite restaurants to sharing our achievements with the world, we use Social Media for anything and everything. Importance of Social Media Marketing for Small Business According to statistics, over 3 billion individuals around the globe are […]

Importance of Building Strong Social Media Presence for Small Businesses The world has come a long way in going digital, yet 24% of small businesses do not use social media. If you belong to this group, it is high time that you change your perspective. 2 in every 3 adults are on social media across […]